Resources for
User Experience Professionals
Product managers get important guidance on new challenges like measuring ROI. Information architects and other designers get affordable insights from recognized industry leaders. With Adaptive Path Reports you get today’s best practices and proven solutions refined over years of experience.
Available Now
Executive Brief: Ajax FREE! (for newsletter subscribers)
A streamlined take on how you can use Ajax to improve your business. Find out whether this new combination of technologies can help you improve your bottom line. Learn how Ajax is impacting the marketplace, and the three main ways it could affect the future of your business.
Inside you will learn:
- How Ajax represents a paradigm shift in what's possible on the Web.
- How Ajax could benefit your business by increasing user satisfaction and conferring competitive advantage.
- How Ajax is promoting industry-wide change, and reducing the learning curve across organizations.
Ten Strategies for Content Migration $20
Assemble an ideal team and help them organize for an efficient, disaster-free content migration. This Technique Tutorial guides your company in a seamless content transfer, no matter what the scale. Learn where most teams go wrong, and how our ten strategies can help you conquer a seemingly Herculean task.
Inside you will learn how to:
- Get everyone on the same page by tracking progress transparently and preparing key informational tools.
- Clearly define each stage by migrating content in waves.
Buy Now! »
Task-Based Audience Segmentation in Six Steps $35
Target the best possible users to help you shape your Internet offering. This Technique Tutorial walks your team through task-based audience segmentation, a technique that defines your target audience by the tasks they perform to achieve a goal. Learn why standard market segmentation techniques can produce misleading results, and how task-based segmentation can help you create a more effective user research study.
The complete report includes:
- 27-page, step-by-step instructions
- Formatted Excel spreadsheet to support the process
Buy Now! »
Site Content Search: A User Experience Analysis $149
Learn how Apple masks poor search results with pretty design, why CNN’s effort to squeeze a few extra dollars out of their site is killing the user experience, and what the big sites can learn from an amateur in Australia.
The complete report includes:
- 50-page guide to search features, with examples
- 8 Quick Win changes you can make immediately
- Detailed analysis of 10 content search sites
- Wireframes for search and search results pages
Buy Now! »
Leveraging Business Value: How ROI Changes User Experience $395
Using in-depth analysis and conceptual frameworks drawn from on-site research with report participants Bank of America, ESPN.com, Belkin, Cathay Pacific Airways, and KQED Public Broadcasting, we’ll teach you how to make user experience a tool for delivering business value — so that your Web team can get the resources and attention it deserves. Developed in partnership with UC Berkeley’s Haas School of Business.
The complete report includes:
- Over 60 pages of in-depth analysis
- 2 models for understanding the value of user experience
- 5 real-world case studies on web valuation
- New thinking on the integration of design and business
Buy Now! »
How Labels Affect Usability and Branding: Best Practices Brief $20
Improve your usability and branding through the use of smart labeling on your Web site. Drawn from insights we've provided a variety of clients, we give you a set of guidelines to help you prevent the most common nomenclature mistakes. Buy Now! »
Boutique Software Web Sites: Simple Solution $49
A complete, easy-to-use design solution for Web sites that sell shareware, open source, and other boutique software. We’ve pulled together the industry’s best practices to give you a simple recipe for creating a complete Web site tha will boost your sales and delight your users. Buy Now! »
Registration and Login: Simple Solution $49
Improve your customer acquisition and conversion rates by fixing your register and login system. For this Simple Solution, we looked across the Web to find the most efficient, error-resistant designs and compiled them into a complete design that you can use to launch a better system quickly and inexpensively. Buy Now! »