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Adaptive Path Newsletter for April 1, 2004

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In this week’s newsletter, Adaptive Path and friends head to Chicago, Jeff talks about CMS failure, and we’re off to the races.

Adaptive Path, 37signals, and Coudal Partners in Chicago

Please join Adaptive Path’s own Jeffrey Veen, along with Jason Fried of 37signals and Jim Coudal of Coudal Partners, this May in Chicago.

Over the last few years, Adaptive Path has spent a lot of time with clients figuring out why so many CMS projects fail. Jeffrey’s workshop will teach you the steps we recommend for any sort of CMS project, including assessing your needs, building a team, and, of course, lots of best practices. Let the lessons we’ve learned guide you in how to design and implement the solution that’s right for you.

And as a special bonus — the very next day you can join Jason Fried of Chicago design firm 37signals and Jim Coudal of Coudal Partners for their one-day workshop Blogging for Business. We’re offering a deep discount to those who’d like to attend both workshops.

And in an era of ever-shrinking training budgets, don’t waste yours! Why wait to take this valuable hands-on training seminar? We offer an early registration discount for folks who plan ahead.

We hope to see you in Chicago for the workshop, and for a drink at our post-workshop cocktail hour. For more information, visit our 2004 workshops page.

Why Content Management Fails

By Jeffrey Veen

So many of the companies I’ve spoken to lately have complained about the content on their Web sites. They say it’s woefully out of date, growing out of control, and generally a complete mess. Almost unanimously, these companies have chosen to solve the problem by handing it to their IT departments.

“Find a way to manage content,” they demand, “and don’t break the bank doing it!” Companies swallow the enterprise software pitch of decentralization. They think that by distributing content creation they’re empowering business units to manage their own areas of the site. They do this hoping that the units can satisfy audience needs without requesting IT help for every little site change.

Read the rest of Jeff’s essay »

Announcing the Adaptive Path/Joe Bar Cycling Team

We couldn’t be more excited to announce our sponsorship of the newly formed Adaptive Path/Joe Bar bike racing team based in Seattle and San Francisco. Conceived as the Market Street Cycling Club, the team trained all winter, created a race schedule and has been tearing up the early Pacific Northwest racing season with multiple top-10 finishes while wearing some pretty sweet Adaptive Path-branded uniforms. Our good friend and collaborator Tim Gasperak is a team member. When he’s not grinding the pedals up some terrible climb, he’s a fantastic interaction designer. We’ll post updates on how the team is doing in the coming months.

Allez! Allez!

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