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Adaptive Path Selects Former frog and IDEO Exec
as its Chief Executive Officer
San Francisco - CA: Adaptive Path, Inc. announced today that it has selected Michael W. Meyer to serve as its new Chief Executive Officer, effective July 21, 2008. Meyer comes to Adaptive Path from frog design, where he led the company’s California studio as General Manager. Previously, he started and led the Product Strategy practice at IDEO’s Boston office.
See the full press release here.
Read more on our blog.
Wired Magazine Artlcle Features Adaptive Path
Adaptive Path’s Ryan Freitas was interviewed by Michael Calore for a Wired Magazine article published today on their Monkey_Bites Blog. The article focuses on Adaptive Path’s work on the relaunch of MySpace. Read the article here!
Adaptive Path Provides Design Strategy for MySpace Relaunch Adaptive Path is proud to have worked on the design of the revamped MySpace.com, scheduled to launch globally on Wednesday, June 18. Adaptive Path’s partnership with MySpace was announced last Thursday by TechCrunch.
In a project spanning more than nine months, Adaptive Path’s team of experience strategists and designers worked in close partnership with developers at MySpace to reimagine the MySpace experience and deliver design improvements across five major site areas: the MySpace home page; a global navigation system; site-wide search functionality; the user profile editor; and an embedded video module.
“This redesign represents some of the most challenging and exciting work we’ve ever had the opportunity to engage in,” said Ryan Freitas, Experience Design Director at Adaptive Path and leader of the Adaptive Path team on the project.
The June 18 relaunch of MySpace, the largest scale effort ever undertaken for a site its size, is only the first wave of innovation to come out of the partnership between Adaptive Path and MySpace, with more changes for the world’s most popular social network rolling out in the coming months.
“We’re tremendously excited about our ongoing collaboration with the MySpace team to help them deliver an even better experience to their millions of devoted users,” said Jesse James Garrett, President and co-founder of Adaptive Path. “This relaunch clearly reflects MySpace’s commitment to innovation and user empowerment,” Garrett said.
Part of Fox Interactive Media, a division of News Corp. (NWS and NWS.A), MySpace is the most trafficked website in the United States and the number one social networking site on the Web.
Keep you eye on our blog for more information about this project about this project
Events l UX Intensive is coming to Copenhagen
Adaptive Path will be bringing our UXI conference to Copenhagen, Denmark from October 13-16, 2008. Registration is now open for this intermediate-to-advanced workshop series that examines the four key elements that contribute to a successful interactive experience: Design Strategy, Design Research, Interaction Design and Information Architecture. Workshops are led by Adaptive Path’s team of experts, including: Brandon Schauer, Todd Wilkens, Chiara Fox, and Dan Saffer. Register »
