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News

October 1, 2008

Rachel Hinman Publishes an Article in BusinessWeek
Rachel Hinman, Adaptive Path Design Strategist, published an article on mobile carriers today in Business Week. The article is entitled, Can T-Mobile Become the Heroic Mobile Carrier We Need? It continues Rachel’s exploration into the future of mobile carriers. Rachel has also recently received kudos for her 90 Mobile in 90 Days project, which you can learn more about here.

September 29, 2008

Adaptive Path MySpace work makes a huge impact
As Adaptive Path’s work on the MySpace project continues to roll out, as part of their site redesign, we are proud to report some early successes. Wired Magazine.recently reported that “National brands are flocking to new advertising opportunities on the home page, making MySpace the top site in online ad views last month, according to Comscore.” Read more about this work in a recent blog by Alexa Andrzejewski here.

August 5, 2008

Adaptive Path Releases The Aurora Concept Video
Adaptive Path is proud to announce the release of the Aurora Concept Video, which presents one possible future user experience for the Web. Part of the Mozilla Labs concept browser series, this video will be released in four parts starting August 5th. More information about the project and the video can be found at adaptivepath.com/aurora.

July 9, 2008

Adaptive Path Selects Former frog and IDEO Exec
as its Chief Executive Officer
San Francisco - CA: Adaptive Path, Inc. announced today that it has selected Michael W. Meyer to serve as its new Chief Executive Officer, effective July 21, 2008. Meyer comes to Adaptive Path from frog design, where he led the company’s California studio as General Manager. Previously, he started and led the Product Strategy practice at IDEO’s Boston office.

See the full press release here.
Read more on our blog.