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A web application's sign-up and ramp-up experience is critical to user adoption and long-term usage patterns. What are the important triggers that encourage users to take the time to join and get established?

This report illustrates and documents design patterns you can use to engage and increase user participation.

Inside this report:

• Trends in sign-up and ramp-up
• Communication strategies for helping users understand the value of your application and increase sign-up
• Positioning and interaction design strategies for facilitating user activity

We conducted a comprehensive audit of twenty top web applications and their solutions to sign-up and ramp-up. We then extracted usage and design guidelines for each pattern along with images illustrating how sites in the audit implemented each pattern.