From Construct to Structure: Information Architecture from Mental Models

Have Adaptive Path present this tutorial to your organization

In practicing user-centered design, there are few tools for making the leap from user research into the design process. This workshop presents one such method, wherein a mental model of users' tasks leads directly the derivation of architecture and interaction. We will also show you how to create a map of gaps where your current product doesn't match user needs as well as how to assess your audience from a task, rather than demographic or psychographic, perspective.

What You'll Learn

In the presentation, you'll hear about:

• Common problems in information architecture
• Creating and adjusting task-based audience segments
• How to conduct effective non-directed interviews
• Distilling words into tasks through task analysis
• Visualizing this research as a mental model diagram
• How to perform gap analysis on your current offerings
• How to derive navigation from the mental model diagram
• Building wireframes that match interactions in the mental model diagram

If would like us to present this workshop at your company, conference, or school, please contact us.