Inside the Innovation Planning Process
Tuesday, August 15, 10:45-12:30 PM
by Jeremy Alexis
Recently, it has been hard to walk the halls at any corporation and not hear the words: design, innovation, and creativity. As user experience practitioners, we have waited for this moment in the spotlight. However, we are now responsible for delivering on the increased expectations from managers and shareholders. Drawing from research conducted at the Institute of Design, this presentation will provide a framework and examples for how design and design thinking can make good on the promise of innovation and organic growth, as well as speculate about the designer's future role and strategic value in the corporate setting.
About Jeremy Alexis
Jeremy Alexis is an Assistant Professor at the Institute of Design. His teaching and research focus on the application of design thinking, methods, and skills to issues of competitiveness and organic growth. He holds both a Bachelor of Architecture and Master of Design degree from the Illinois Institute of Technology. Jeremy has spent the majority of his professional career leading interdisciplinary teams tasked with defining next generation products, services, and business models. He has worked with clients such as Unilever, Motorola, Citibank, Pfizer, American Express, and Target Corporation.