Conversation with Julie Peters, Brand Manager, Virgin USA
by peterme
Earlier today I had a delightful chat with Julie Peters, Brand Manager at Virgin USA, and speaker at our upcoming MX San Francisco 2008 conference. You can listen to our conversation (45 minutes, MP3), which addresses topics as varied as: the Virgin Brand; the importance of hiring the right people; how Virgin incubates and spins out businesses; what “innovation” means for Virgin; the challenge of delivering the Virgin experience; and plans for traveling on Virgin Galactic. She provided fascinating insight into how Virgin operates, and I hope you appreciate it.
And don’t forget, one lucky person who registers for MX San Francisco by Friday March 14, 11:59pm Pacific Daylight Time will be chosen at random to receive their choice of either one round-trip ticket wherever Virgin America flies (in honor of Julie), or a spa/massage package at the conference hotel, the Mark Hopkins.
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on Thursday, March 13th, 2008 at 10:32 pm and is filed under Experience strategy, Plugs, Podcasts, Service Design.
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March 14th, 2008 at 12:50 am
Why no iTunes connection for adaptive path podcasts? I would like to receive them as I go in an orderly fashion…
D.
March 14th, 2008 at 7:22 am
Hey Danny, I am working on an iTunes feed for all of our podcasts. Thanks for your patience!