Are you performing at your PEAK?
by peterme
Yesterday I had the pleasure of spending an hour chatting with Chip Conley, CEO of boutique hotel chain Joie de Vivre Hotels, and keynote speaker at our upcoming MX San Francisco conference (April 20-22).
You can listen to the interview (MP3). Be warned that it doesn’t have a formal introduction. It begins with us kind of mid-conversation, and just goes from there. In the interview, we talk about recession planning, service design, systematizing experience design (JDV uses a tool called “experience report cards”), team dynamics, succession planning, and all manner of things. It’s a bit free-wheeling, but I think you’ll enjoy it.
To provide some context for the interview:
Chip has just written PEAK: How Great Companies Get Their Mojo From Maslow, which you can see me reading on BART here:

I hate business books. They’re typically trite, self-serving, and poorly written. At best they have one good idea that takes 10-15 pages to explain, and then another 200 pages of filler so that it warrants being sold at Barnes and Noble.
PEAK, and I’m not just saying this because he’s a speaker, is actually worth reading. I’ve been a fan of Chip’s for a while, and one reason is his honesty, forthrightness, and, as a CEO of a $200 million company that employs over 2,300 people, his willingness to engage with the emotional, squishy, unmeasurable. Actually, not just willingness–he recognizes how essential such things are to achieve long-term success. His book gets at this by way of Maslow’s famous hierarchy of needs, which Chip translates into serving employees, customers, and investors.
When Chip talks about engaging customers, he sounds very much like an experience designer — he discusses ethnography, and the importance of satisfying unmet needs. He also has fantastic ideas for maintaining not just employee satisfaction or loyalty, but deep engagement. Ideas that I could see working for our 35-person firm as well as larger enterprises.
If, after all this, you’re hooked, don’t hesitate to register for our MX Conference (and use the promotional code BLOG for 10% off). You’ll get a chance to meet Chip, and many other interesting folks as well!
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