Measure Map team reinvents Google Analytics
by Jesse James GarrettWhen Google acquired Measure Map from Adaptive Path last year, we were sad to see our team go, but we were excited about what they might be able to do with Google’s ever-growing portfolio of interesting products.
It took some time, but it was worth the wait: Our team’s thorough rethinking of Google Analytics has finally launched — check out the demo of their new design. Congratulations to the Measure Map team, and we look forward to seeing what you’ll do to top this one!
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on Tuesday, May 8th, 2007 at 2:01 pm and is filed under Adaptive Path Staff, Experience Design, Web Applications.
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May 11th, 2007 at 2:51 am
I was an enthusiast user of MeasureMap, and when I’ve seen Google Analytics 2 i just “felt” it was the big brother of MM.
Amazing use of graphs, clean interface, better dashboard. Wow.
The MM/GA team should be really proud of this work.
May 21st, 2007 at 7:12 am
[...] Measure Map team reinvents Google Analytics. [...]
July 19th, 2007 at 4:15 am
[...] I can understand that efforts were shifted away from MeasureMap to make Google Analytics better (link). And I also understand that you can’t complain much about something that’s free… [...]