Adaptive Path News from January 2008

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January 30, 2008
Conscious Capitalism: Resolving the conflict between consumerism and progressive innovation As designers and researchers, we’re all part of a very critical point in the production process for goods and services. Not only do we shape how desirable, effective, and usable the result is, but we also influence what materials will go into or support the offerings we design, what process will be used to support them, and the impact the offerings have in the lives of the end users. Brandon Schauer will join a great panel of speakers at the Commonwealth Club in San Francisco to discuss this topic. Read More »

January 23, 2008
Peter Talks Shop with Zipcar CEO Scott Griffith Scott Griffith, CEO of carsharing service Zipcar, will be speaking at UX Week 2008 in San Francisco. Peter spoke with Scott about the balance of user experience and business concerns in the design of Zipcar’s service. We’ve made the 40-minute conversation available both as an MP3 download and as a textual transcript. Read More »