Brian Cronin

Brian Cronin joined Adaptive Path in 2006 as a program manager and practitioner. His decade of consulting experience in strategy, design, understanding organizations, and change management enable him to be an effective leader in developing innovative products.

Professional Background

Brian has enabled organizations to deliver on customer expectations by identifying user needs, developing a design strategy that aligns with business goals and developing designs that create differentiation from the competition. At Adaptive Path, Brian delivered 18 projects, including its largest and most conceptual work. Some examples are: the interface and desktop manager application for a touchscreen e-ink reader, a concept prototype for a mobile operating system for a large mobile handset manufacturer, mobile and web learning platforms, and financial management web applications, among others. Having worked within the constraints of technology, time and budget for over a decade, Brian is a proven team leader in bringing new ideas into the world.

In addition to piloting projects to successful completion, Brian coordinated Adaptive Path's sustainable design practice and programs to fulfill the Designer's Accord (joined in January of 2008). He was program chair for Adaptive Path's "Managing Design Projects 2009" conference which was hailed by attendee Kia Zokaie, PMP, as "more practical project management knowledge than a PMP".

Past clients include: American Psychological Association, BearingPoint, Brocade, Cisco Systems, E.piphany, Harvard Business Review, HGTV, HP, Kana, Linden Labs, Motorola, New York Life, Nissan North America, Nokia, Ogilvy & Mather, Patient Infosystems, PayCycle, Plastic Logic, Plumtree Software, Silicon Valley Bank, Smart.fm, Ubisoft, The Vanguard Group, VERITAS Software and Verizon Communications.

Outside of Adaptive Path, Brian is a board member for CITY|SPACE, an organization which asks challenging questions about the cities we inhabit. CITY|SPACE hopes to deepen our communities' experience, understanding, and stewardship of urban places. He is also an avid backcountry hiker, ice hockey player, and a Neighborhood Emergency Response Team Coordinator.