Andrew Crow designs products and services that delight people and exceed business expectation. Nearly 20 years of experience in visual, interaction and product design have given him a deep perspective on creating meaningful experiences for consumers. Andrew is a senior experience designer, teacher, and speaker at Adaptive Path.
Professional Background
Initially a print and web designer, Andrew shifted into information architecture and interaction design to promote holistic user experiences to corporate clients. He currently uses his leadership in experience design to craft experiences in the technology, service and mobile industries.
Before joining Adaptive Path, Andrew managed the web and user experience team at Princess Cruises where he led the development of an entirely new online booking system, e-ticket solution, and online branding and marketing initiatives. Prior to that, he worked with element18 and Interfocus Advertising in Los Angeles.
Focus and Passion
Continually obsessed with the latest technologies in the mobile and mixed-media spaces, Andrew consults on the design of mobile applications, social networking, and collaboration software. He is an advocate of ubiquitous computing and approaches projects with a desire to ensure that the experience of a product stems from a strong overall strategy.
Clients and Organizations
Past clients and employers include Ameriprise, Autobytel, Electronic Arts, The Gap, HP, NASA, Plastic Logic, Princess Cruises, Warner Bros., and Zappos.
Andrew is a member of American Institute of Graphic Arts (AIGA), Interaction Design Association (IxDA), the Information Architecture Institute (IAI), Special Interest Group on Computer-Human Interaction (BayCHI), and the Industrial Designers Society of America (IDSA).
Past Appearances
June 15-18
Andrew Crow taught at the UX Intensive Workshop in San Francisco, California.
May 11-14
Andrew Crow taught at the UX Intensive Workshop in Berlin, Germany.
March 2009
Andrew Crow was a judge for the Horizon Interactive Awards.
December 11
Andrew Crow taught at UX Intensive in Austin, TX.
October 13-16
Andrew Crow spoke at User Interface 13 in Cambridge, MA. Use code "Crow" when registering.
October 3
Andrew Crow attended at AES in San Francisco, CA.
April 22 - 25
Andrew Crow attended Web 2.0 Expo in San Francisco, CA
April 20 - 22
Andrew Crow attended MX in San Francisco, CA
April 12 - 14
Andrew Crow spoke at IA Summit in Miami, FL
October 1, 2007
Andrew Crow spoke at the Los Alamos National Laboratory in Los Alamos, New Mexico.
September 28, 2007
Andrew Crow spoke at the Business of Gaming conference at USC in Los Angeles, CA
September 18, 2007
Andrew Crow spoke at the Vancouver User Experience Group (VanUE) event in Vancouver, BC, Canada
September 6-8, 2007
Andrew Crow attended Rich Web Experience in San Jose, CA.
August 13-16, 2007
Andrew Crow spoke at UX Week in Washington, D.C.
July 27, 2007
Andrew Crow attended the TechCrunch party in Menlo Park, CA.
July 6-8, 2007
Andrew Crow attended iPhoneDevCamp in San Francisco, CA.
June 22, 2007
Andrew was on the panel of judges at Microsoft's Express Yourself event in San Francisco.
April 30 - May 2, 2007
Andrew Crow attended Microsoft Mix in Las Vegas, NV.
April 23-26, 2007
Andrew Crow presented at UX Intensive in Chicago, IL.
April 15-18, 2007
Andrew Crow attended Web 2.0 Expo in San Francisco, CA.
March 9-13, 2007
Andrew Crow attended SXSW, Interactive in Austin, TX.
The Adaptive Path Team
- Analisa Lono
Events Coordinator - Andrew Crow
Senior Experience Designer - Brandon Schauer
VP of Creative Services - Ben Fullerton
Service Designer - Chiara Fox
Senior Information Architect - Christian Palino
Design Strategist - Chula Carlson
Controller - Gina Crescenti
Client Relations Associate - Henning Fischer
Studio Director, Amsterdam - Jamin Hegeman
Interaction &
Service Designer - Jared Cole
Design Strategist & Interaction Designer - Jennifer Bolduc
Human Resources Director - Jesse James Garrett
President - Julia Houck-Whitaker
R&D Manager - Kate Rutter
Senior Practitioner - Kendra Shimmell
Experience Designer - Kim Cullen
Visual Designer - Kristina Barnett
Project Manager - Lisa Pesak
Project Manager - Laura Kirkwood-Datta
General Manager - Leah Buley
Experience Designer - Leslie Chicoine
Experience Designer - Michael Meyer
CEO - Pam Daghlian
Event Manager - Paula Wellings
Experience Designer - Peter Merholz
President - Peter Boersma
Senior Experience Designer - P.J. Onori
Design Technologist - Rachel Brune
Project Manager - Tamara Wayland
Client Relations Manager - Teresa Brazen
Project Manager - Todd Elliott
Project Manager - Todd Wilkens
Studio Lead, Austin - Trina Hancock
Visual Designer
Board Members
Founders
Where do great ideas come from?
At Adaptive Path, our ideas are driven by the work we do. We do consulting for user interface and user experience design, and offer conferences, training and education for UX designers.
From field ethnography, UI wireframes and task flows, to visual design and implementation, we do it and we teach it.
Learn more in our video, Adaptive Path in 2 ½ Minutes:
Want to know more about Adaptive Path? You should read more about our services or contact us to find out how we can help you!

